Web Design: MakeUp By Sparkle

 
 

WEB DESIGN

ABOUT THIS PROJECT

Sparkle is a nationally-known makeup artist with over 18 years of experience in the industry. She's done celebrity makeup across the country, and has even been featured on Good Morning America!

She has since parlayed her expertise into a high-end makeup line. She wanted a robust eCommerce platform that delivered a seamless customer service experience, and user-friendly system for her to run.

Of course, Squarespace was my solution! I used the platform (and a bit of custom coding) to deliver my most complex online store yet, 12 products with multiple color variations.

On the branding side, Sparkle loves the simplicity of black and white, modern fashion-- but with a Sparkle twist on it! I integrated the sparkle in subtle ways like in custom hover effects. Click here to see the site in action!

Web Design: Kay Zulu

 
 

Branding | Web Design

About This Project

Kay is a business success coach for go-getter ladies. She came to me looking for a brand and website that spoke to her free and feminine energy, and captivated her ideal clients with the same energy.

During the moodboard collaboration, Kay loved the beautiful, soft pinks and shimmery golds, so I made sure those were front-and center during the web design and logo creation process.

The result was not only a beautiful website, but one that is built for converting visitors into subscribers. I designed her awesome freebie email series and 3-day audio course, all hosted on her website

 
 

Web Design: Heidi Day

 
 

Branding | Web Design

About This Project

Heidi is a Trauma to Transformation life coach. She came to me after working with a designer who didn't quite capture the eclectic, mystical brand she was looking to portray.

She loves abstract paislies, and the texture of the albalone shell, so that played a major role in the final design. 

Heidi's audio freebie with world-renowned author, Lisa Nichols is also featured front-and-center, along with her Well-Healed tribe membership site.

 
 

Web Design: Bianca Joseph

Bianca Joseph
Start-Up Success Coach

BRANDING | WEB DESIGN

About This Project

Bianca's website was one of the first ones I ever built on Squarespace, I immediately fell in love with the platform.

Bianca was looking for a vibrant luxurious brand for her coaching business, inspired by geometric shapes and gold foil.

She also wanted to place a lot of focus on her freebie business start-up guide. We designed her freebie PDF and automated email for her new subscribers, as well.

New Site Launch- 727 Event Planning

 
 

Branding | Web Design

About This Project

I am so excited to unveil my latest website launch of 727 Event Planning, it's my favorite project so far! Erica, The founder of 727 Event Planning, reached out to me about creating a client portal for her brides, where they could log in and view all their important planning documents in one place.

After her initial inquiry, I suggested that we do a full site re-design, and move her Wix site over to Wordpress. She agreed, and I could hardly get started fast enough! It started with the logo concepts, that I really enjoyed putting together.  She LOVED Option #1, which was also my favorite.

After she selected the logo, I couldn't wait to hit the ground running on the site design. Let's just say I pulled an all-nighter, designing the lop-level pages (Home, About, Services, Contact.) This was partially due to a 20-ounce mocha from Wawa, and the fact that I was just in love with designing this site. Don't tell anyone, but I wish it was mine!

 
 

I recently heard from Erica after attending a bridal show. She brought an iPad, and showed the portal to some potential clients. She said they LOVED it, and one even booked her on the spot! It's so great to get feedback like that.

Designing this site has really re-invigorated my passion for the web, and I can't wait to get my hands on the next project. If you are interested in booking me, check out my services page! Thanks for reading!